Text and image generation

Generate campaign visuals from a prompt or reference image.

CapCut supports text-to-image and image-guided generation, then keeps the result inside an editor for cropping, enhancement, background work and animation.

Generate an AI image Explore image-to-image

Available models, rights terms, free limits and credit costs can change.

A detailed brief produces a more useful first image

Prompt1

Reference2

Generate3

Edit4

CapCut AI Image Generator official product or interface visual — **Route-specific official visual**CapCut official source

SEE THE WORKFLOW BEFORE YOU OPEN IT

CapCut AI Image Generator turns a specific starting point into a specific result.

CapCut supports text-to-image and image-guided generation, then keeps the result inside an editor for cropping, enhancement, background work and animation.

Start withPrompt

Move towardEdit

Best fitSocial graphics · Product concepts

Verify firstAvailable models, rights terms, free limits and credit costs can change.

Generate an AI image ↗Official destination. Features, models, limits and checkout terms can change.

CHOOSE THIS ROUTE WHEN

Edit-first control matches the work.

CapCut supports text-to-image and image-guided generation, then keeps the result inside an editor for cropping, enhancement, background work and animation.

COMPARE THE ALTERNATIVE WHEN

Prompt-first generation may be a better starting point.

Describe the subject, composition and style, compare outputs, then correct the visual before animation, design or editing.

Compare Invideo AI Image Generator →

Three-step workflow

Move from the starting point to a reviewed result.

Describe the composition

Specify subject, setting, mood, lighting, framing and intended format.

Generate and compare

Review several outputs for accuracy and brand fit.

Edit before use

Correct text, anatomy, logos, products and backgrounds, then export at the needed size.

Where it fits

Use the tool when the task matches the workflow.

Social graphics

Create original visual directions for posts and thumbnails.

Product concepts

Explore scenes around a real product without replacing factual product photography.

Storyboards

Generate frames that communicate a video or campaign idea.

Practical check: CapCut changes features, plan benefits, models and limits over time. Use this guide to choose a workflow, then confirm the current details on the official page before paying or publishing.

Before you choose

Questions that matter for this workflow.

Can CapCut generate from text and images?

Yes. The official tool presents text-to-image and image-guided modes.

Which models are available?

CapCut changes its model lineup over time, so use the choices shown in the live tool.

Can generated images be edited in CapCut?

Yes. The workflow continues into built-in image editing and enhancement.

What needs the closest review?

Text, logos, hands, faces, product design, cultural details and any visual presented as factual.

Next step

Generate campaign visuals from a prompt or reference image.

CapCut AI Image Generator turns a specific starting point into a specific result.

Edit-first control matches the work.

Prompt-first generation may be a better starting point.