Text and image generation

Generate campaign visuals from a prompt or reference image.

CapCut supports text-to-image and image-guided generation, then keeps the result inside an editor for cropping, enhancement, background work and animation.

Available models, rights terms, free limits and credit costs can change.

A detailed brief produces a more useful first image
Prompt1
Reference2
Generate3
Edit4
Three-step workflow

Move from the starting point to a reviewed result.

1

Describe the composition

Specify subject, setting, mood, lighting, framing and intended format.

2

Generate and compare

Review several outputs for accuracy and brand fit.

3

Edit before use

Correct text, anatomy, logos, products and backgrounds, then export at the needed size.

Where it fits

Use the tool when the task matches the workflow.

Social graphics

Create original visual directions for posts and thumbnails.

Product concepts

Explore scenes around a real product without replacing factual product photography.

Storyboards

Generate frames that communicate a video or campaign idea.

Practical check: CapCut changes features, plan benefits, models and limits over time. Use this guide to choose a workflow, then confirm the current details on the official page before paying or publishing.
Before you choose

Questions that matter for this workflow.

Can CapCut generate from text and images?

Yes. The official tool presents text-to-image and image-guided modes.

Which models are available?

CapCut changes its model lineup over time, so use the choices shown in the live tool.

Can generated images be edited in CapCut?

Yes. The workflow continues into built-in image editing and enhancement.

What needs the closest review?

Text, logos, hands, faces, product design, cultural details and any visual presented as factual.